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Entertainment · Food Series2024

Disney Delicious Minis

Disney India

Client
Disney India
Year
2024
Category
Entertainment / Food Series
Services
Content Strategy, Video Production, Social Media
The Campaign

Disney India has brought to us an array of stories that teach us something, entertain, and inspire generations. When tasked with creating branded content for Disney, we asked ourselves: how do we marry health with taste in a way that feels magical?

The answer was the 'Disney Delicious Minis' series — headlined by Chef Saransh Goila and Chef Chinu Vaze. With interesting takes on healthy recipes featuring Disney movie references and characters, it made a wholesome package for adults and kids alike.

Chef Saransh Goila, the author and winner of Food Food Maha Challenge, and Chef Chinu Vaze, a celebrity Chef, Host, and Writer, brought their unique expertise to a series of 24 short videos. Each episode balanced culinary creativity with the warmth and wonder of Disney's storytelling universe — turning healthy eating into a magical, entertaining experience.

The series proved that branded content works best when it genuinely entertains. By letting the chefs' personalities shine and the Disney characters add visual delight, Disney Delicious Minis became a destination series rather than just branded promotion — content families actually sought out and watched together.

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